May 2026

Brand and naming updates: Battery, Vector, Move, Proof, Recovery, BRIO, Twin Mirror, Crash Forecast

Renamed Energy Shield to Battery. URL /energy-shield preserved with schema alternateName for discovery.
Renamed Time Lens to Crash Forecast. URL /time-lens preserved with schema alternateName.
Renamed Weekly Recap to Twin Mirror. URL /weekly-recap preserved with schema alternateName.
Introduced new concepts: Vector (direction signal per class), Move (next-action card), Proof (impact log), Recovery (plan-break response with three paths).
Consolidated Twin, OVR Guide, and OVR AI Coach into BRIO, the in-app coach.
Introduced Digital Twin as the underlying behavioral model (never user-facing).
Added calibration window: 14-day learning period for new accounts with a calibrating indicator on Battery and Vector.
Published /loop (brand narrative page) and /glossary (feature naming reference).

April 2026

Consolidated coach identity and updated CTA palette

Unified Twin, OVR Guide, and OVR AI Coach under the BRIO name across web and iOS.
Removed forest green from the primary action palette. Dark charcoal is now the canonical CTA color.

March 2026

Moved Google sign-in to the top of the login page as the primary call-to-action. Over 74% of users authenticate via Google, so this change reduces friction for the majority and keeps the email/password form available below a clear divider. The Google button now uses the full-width dark ink style consistent with all primary CTAs in the app.
Normalized mission status values in the database. The app was writing 'done' for completed tasks, but legacy rows used 'complete' and some analytics queries used 'completed', a three-way mismatch that caused completion counts to silently return zero. All status values are now standardized to the canonical set: active, done, parked, void.
Added is_test_account flag to user profiles. The CI smoke account was being included in production analytics, inflating user metrics and weekly recap emails. All analytics queries and cron jobs now filter out test accounts by default.
Fixed onboarding funnel: users who completed their first task via the Today view were not advancing past the 'action' step because the mission completion API call was missing. The first-win claim is now fired correctly, unblocking onboarding progress for the time-window path.
Applied WCAG AA contrast fix to the login page divider text. The 'or continue with email' label was using a color with a 2.06:1 contrast ratio against its background, far below the 4.5:1 minimum required for small text. Updated to a color with 9.15:1 contrast.

March 2026

Published four new AI feature landing pages: Smart Study Schedule, Avoidance Radar, Time Lens, and Energy Shield. Each page is optimized for AI answer engines (Gemini, Perplexity, ChatGPT) and includes structured data, feature-specific copy, and conversion CTAs.
Added llms.txt at /llms.txt, a machine-readable document describing OVR IT's features, pricing, and use cases for AI crawlers that prefer structured plain-text context.
Updated robots.txt to allow Google-Extended (Gemini), OAI-SearchBot (ChatGPT search), PerplexityBot, and ClaudeBot while blocking training-only crawlers (GPTBot, CCBot, anthropic-ai, Bytespider).
Expanded sitemap to 235+ URLs including university comparison pages, state-level landing pages, and the new AI feature pages. Case study URLs with no content were removed to avoid GSC 404 coverage errors.
Added university-focused comparison pages for EAB Navigate, Symplicity Accommodate, and UNT WISE ENGAGE, three of the most common platforms used by disability services and student affairs offices.

March 2026

Redesigned all transactional and lifecycle email templates to match the Tactile Workbench design system (warm cream backgrounds, ink typography, amber accents). All emails now feel consistent with the app UI.
Weekly Recap emails now include percentile ranking among active students, most productive day, completion rate, and artifact-backed session count. The subject line adapts based on the user's vibe label for the week.
Reduced the Vercel cron heartbeat from 30 seconds to 60 seconds and changed the SEO scrape cron from daily to weekly, cutting compute costs without impacting product functionality.

February 2026

Added Pro Semester Pass as the default billing option, a 5-month pass priced to align with a typical academic semester. Students can now match their subscription to their enrollment period instead of managing monthly renewals mid-semester.
Clarified Study Group Organizer as an organizer-paid model: the student who creates a group covers the cost, keeping the experience free for members. Pricing surfaces and onboarding copy were updated to reflect this clearly.
Updated feature boundary descriptions across pricing pages to reduce ambiguity between Free, Pro, and Pro AI tiers.

February 2026

Free tier now includes a limited number of Grade Predictor runs per month. Students can run scenario projections ('what if I get a B on the next exam?') without upgrading, with a clear indicator of remaining quota.
Added explicit quota messaging with an upgrade prompt that appears when the monthly limit is reached, timed to coincide with mid-semester stress when the feature is most valuable.

February 2026

Added detailed feature explainers and a public FAQ section to the landing page addressing the most common questions from ADHD students: how does the focus timer work, is there a free plan, and how is OVR IT different from a standard planner.
Added social proof structure including testimonials, review counts, and resource links to disability services guides and ADHD study research.